The Impact of Color on Marketing Study

The Impact of Color on Marketing: Case Study

The Impact of Color on Marketing: Case Study

Author(s):  Satyendra Singh (Department of Administrative Studies, University of Winnipeg, Winnipeg, Canada)  Abstract: Purpose – Color is ubiquitous and is a source of information. People make up their minds within 90...

The Impact of Color on Marketing: Case Study

Author(s):  Satyendra Singh (Department of Administrative Studies, University of Winnipeg, Winnipeg, Canada)  Abstract: Purpose – Color is ubiquitous and is a source of information. People make up their minds within 90...